More homes, more affordably, for more Australians.
Solving Regional Australia’s housing supply crisis through innovation and excellence
Brightway is redefining regional housing development in Australia by creating community-focused, sustainable, and specialised developments such as agrihoods—integrated residential communities centred around sustainability and well-being.
By prioritising eco-friendly design, rapid prefabricated construction solutions via our integrated vertical supply chain, local economic growth, and innovative land use, Brightway fosters resilient, self-sustaining communities.
The Challenge
Traditional real estate development prioritises the number of bedrooms, bathrooms, and garages, reinforcing lifestyles that contribute to stress, social isolation, and declining well-being. As urbanisation continues, the focus has been on creating places to sleep— not places to truly live—leading to unforeseen health and environmental challenges.
It starts with a tree and ends with a family
The Australian residential housing market is now at an inflection point. At a time of record returning migration, it is contending with a perfect storm of high inflation and interest rates slowing supply and record low housing stock. In addition, a range of factors are negatively impacting new housing supply. These include high building costs, a critical skills shortage, high interest rates, availability of serviced land, long approval timeframes, failing building companies, and a cost-of-living crisis. Home ownership is now out of reach for many, and the Government’s target is becoming a pipe dream.
Our real estate development strategy is built on a foundation of:
Vertically Integrated Development
Controlling every stage of the development process, from land acquisition and design to construction and property management, to drive efficiency and cost savings.
Sustainable and Smart Building Practices
Implementing energy-efficient designs, renewable materials, and cutting-edge technology to reduce environmental impact and lower long-term costs.
Rapid Deployment Construction
Leveraging world’s best practise prefabricated manufacturing and construction methods to dramatically reduce build times without compromising quality.
Full Life Cycle Development
Creating communities that are designed for longevity, incorporating adaptive reuse strategies and permaculture principles, low-maintenance materials, and smart infrastructure to future-proof assets.
A Smarter Investment in the Future
Brightway takes a transformative approach to real estate, understanding that development can be purpose-driven, community focused, affordable and meet the lifestyle expectations of modern homeowners. By aligning with global sustainability trends and wellness-focused living, communities and investors can all benefit from a new model of real estate that enhances quality of life, protects the environment, and fosters long-term value.
Green Timber Technology
Key Partner
GTT specialises in advanced prefabricated timber solutions through an innovative kit-of-parts system, often referred to as “Ikea for buildings.”
GTT is redefining the construction landscape by blending cutting-edge technology, sustainability and efficiency, through a panelised manufacturing approach. Each panel comes off the production line in just 25 minutes, allowing us to produce 1 house every 4 hours.
GTT uses sustainable and locally grown timber produced by the Pentarch Forestry; one of Australia’s largest forestry businesses.
GTT’s 10,000sqm factory in Orange, NSW is located close to the Pentarch plantations and mills in Oberon ensuring consistent supply.
Brightway Development Group, with projects across regional NSW will build these beautiful new homes for both sale and lease.
Based on current project delivery timelines this exciting new approach will reduce the construction timeframe from 48 weeks for traditional construction, down to 16 weeks using the GTT system.
"We are committed to creating communities where people can be happy, healthy and belong."
Key Highlights
- Proudly Australian-owned and operated manufacturing company on a bold mission to drive transformation within the construction industry by delivering premium quality, carbon-neutral homes.
- A carbon-neutral alternative which is a faster, high-quality approach to construction, reducing waste and significantly improving productivity.
- Largest shareholder is Pentarch Group, Australia’s largest grower of high-quality timber.
- Aggregation of components, which are then panelised so they can be delivered onsite in a flat-pack form to be easily and quickly assembled, offering enormous cost and time savings.
- Manufacturing complex situated in 10,000sqm facility in Orange, NSW.
- GTT sits on the HomesNSW Modern Methods of Construction panel.
- GTT are a key stakeholder with the NSW Government Architect on the NSW Housing Pattern book, and the only NSW based kit-of-parts supplier.
Issues Fueling Australia's Housing Emergency
Household size is reducing — During and after the pandemic, household sizes have reduced significantly due to ageing, falling fertility rates and marriage rates; adding significantly to demand, but they are now rising in response to tighter market conditions.
Travellers and skilled migrants are increasing — In the year to March 2023 overseas migration was the highest on record – net 454,300. Deloitte Access Economics expects that migration will remake high, with new migration set to reach a new record this financial year.
Skills shortages in housing delivery — National Skills Commission data reports skill shortages in all 17 construction occupations for the 2022 Skills Priority List. The skills gap implies that great funding and dedicated support will be required to overcome this shortage.
Skills shortages in the regulatory sector — Staff shortages and lack of planners are lengthening processing times of development applications. For example, in NSW processing of DA’s has increased from 69 to 119 days over the last 2 years, increasing the overall cost of development at a time when construction costs are rising.
Construction industry supply chains are constrained – Continuing supply chain pressures have seen skyrocketing materials and labour costs. ABS Producer Price Index estimates construction costs have increased by 32 percent since the onset of the pandemic.
Source: Deloitte – Solving Australia’s housing shortage, 2023.
Ready To Make Your Move
Buying a home, housing your workforce, or investing in the future. Brightway can help. Let’s talk.